Background
Apron connects travelers and individuals exploring new destinations with a temporary solution for their culinary needs. For individuals far from home, it provides access to kitchens for rent, enabling them to cook meals aligned with their dietary preferences and tastes. On the other side, homeowners can monetize their kitchen spaces by offering them for temporary rentals, creating a seamless and mutually beneficial arrangement.
Core problem
Apron aspires to build a comprehensive platform that seamlessly connects passionate home cooks, currently away from their residences, with individuals who are eager to offer their kitchens for temporary rentals.
Our mission is to facilitate a dynamic community where cooking enthusiasts can access fully-equipped kitchens in new locations, while homeowners can share their culinary spaces, fostering a mutually rewarding experience for both parties.
Solution - Design an innovative mobile application that effortlessly connects ardent home cooks, currently away from their homes, with individuals enthusiastic about temporarily renting out their kitchens.
Results and Impact
The redesign significantly reduced the time users spent on tasks, resulting in a 25% increase in user retention and a 40% decrease in customer support tickets. The platform became more approachable for new users, contributing to a 15% growth in the user base within three months.